Tourism, marketing & management

Study plan 2022 autumn, 180 credits

Overview

Programme outline	Requirements
	60
	60
	60
Total requirements:	180

Compulsory courses To the top

• BØA112 Organization and Management Semesters: 1 7.5 sp
• JU6-1000 Business Law Semesters: 1 7.5 sp
• RE6-1000 Introduction to Tourism Semesters: 1 7.5 sp
• RE6-1005 Entrepreneurship, Innovation & Service Semesters: 1 7.5 sp
• BØ6-1012 Business administration - Introductory course Semesters: 2 7.5 sp
• BØA116 Introduction to Marketing Semesters: 2 7.5 sp
• OR6-2003 Human Resource Management Semesters: 2 7.5 sp
• RE6-2010 Experience Economy & Storytelling Semesters: 2 7.5 sp

Compulsory courses To the top

• MF6-2001 Consumer Behaviour in Tourism Semesters: 3 7.5 sp
• RE6-2006 Practical Placement in a Tourism Business Semesters: 3 7.5 sp
• RE6-2007 Event Management 1 Semesters: 3 7.5 sp
• RE6-2008 Digital marketing Semesters: 3 7.5 sp
• BRL111 Cost Accounting in tourism companies Semesters: 4 7.5 sp
• ME6-1001 Statistics and Market research Semesters: 4 7.5 sp
• MF6-2000 Strategic Brand Management Semesters: 4 7.5 sp
• RE6-1001 Green Tourism Planning and Green Destination Development Semesters: 4 7.5 sp

Compulsory courses To the top

• BO6-2011 Bachelor´s Thesis Semesters: 5 15 sp
• BRL112 Start-up finance Semesters: 5 7.5 sp
• ME6-1002 Research Methods in Social Sience Semesters: 5 7.5 sp
• OR6-1005 Strategy Semesters: 5 7.5 sp
• RE6-2009 Event Management 2 Semesters: 5 7.5 sp
• OR6-1008 Management Semesters: 6 7.5 sp
• RE6-2004 Reputation & Corporate Communication Semesters: 6 7.5 sp