Field of work
Background:
Ph.D in E-commerce, 2007 Luleå Tekniska Universitet, Sweden
Licentiate in E-commerce, 2005 Luleå Tekniska Universitet
M.Sc. in Business Administration , 2003 Luleå Tekniska Universitet
MBA, Development Management, 1995 University of Dhaka
Bachelor in Commerce 1993 University of Dhaka
Førsteamanuensis, 2017- Høgskulen på Vestlandet
Førsteamanuensis, 2011 - 2016 Høgskulen i Sogn og Fjordane
Lecturer in Marketing, 2008-2011 Surrey Business School,
University of Surrey, United Kingdom.
Publications:
Courses taught
- MSB101 Marketing Theory and Practice
- MSB103 Consumer Behaviour
- MF6-2000 Brand Management
Research areas
- Consumer behavior
- Experiential marketing
- Cultural and experiential tourism
- Enterpreneurial eco-systems
- Behavioral modelling
- Supply chain relationships